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Here’s Exactly What to do When Someone is Disrespectful to You, Says Communication Expert
Here’s Exactly What to do When Someone is Disrespectful to You, Says Communication Expert

We’ve all been there: Someone says something disrespectful to you at work, and you simply freeze up. During these moments, it can be hard to think of a good response right away. Minutes, hours, or days after the incident, you finally realize what you should have said, which can... Continue Reading

Postedby Tom Morrison
Date posted03/5/2026


Preparing the Heat Treat Industry for Artificial Intelligence
Preparing the Heat Treat Industry for Artificial Intelligence

The Work of the MTI AI Task Force Artificial Intelligence (AI) is quickly becoming one of the most discussed technologies in manufacturing. From predictive maintenance and advanced analytics to automation and decision support, AI is beginning to reshape how factories operate and how... Continue Reading

Postedby Tom Morrison
Date posted03/5/2026


Why Your IQ no Longer Matters in the Era of AI
Why Your IQ no Longer Matters in the Era of AI

Your real competitive edge isn’t how smart you are — it’s how quickly you can reinvent yourself when the rules change. When I first started working in venture capital, I was given a seemingly straightforward assignment: Get to know the most successful founders... Continue Reading

Postedby Tom Morrison
Date posted03/5/2026


Advice Swap: 4 Career Tips for Manufacturing Engineers
Advice Swap: 4 Career Tips for Manufacturing Engineers

Manufacturing industry veteran Brad DeSplinter of Texas Precision Metalcraft highlights how industry newcomers can forge a successful, fulfilling career. Brad DeSplinter grew up surrounded by manufacturing in Moline, Illinois, the home of John Deere’s world headquarters, and many of his... Continue Reading

Postedby Tom Morrison
Date posted02/26/2026


Why ‘Self Leadership’ will be Key in the Age of AI
Why ‘Self Leadership’ will be Key in the Age of AI

Being able to lead yourself before leading others boosts emotional intelligence, problem solving skills and creativity – the traits most needed to thrive amid the rise of new technologies, says Andrew Bryant For nearly three decades, I have worked with leaders across more than 40... Continue Reading

Postedby Tom Morrison
Date posted02/26/2026


Winning Over a Difficult Boss Without Losing Yourself
Winning Over a Difficult Boss Without Losing Yourself

In coaching conversations, a topic that comes up often is leaders feeling frustrated with a boss. Sometimes leaders feel unheard, other times they feel that they aren’t given the opportunity to include their opinions. And what also happens at times is that their boss takes credit for... Continue Reading

Postedby Tom Morrison
Date posted02/26/2026


Part 3: Execution – Future-Proofing the Heat Treat Shop
Part 3: Execution – Future-Proofing the Heat Treat Shop

3.1 The Implementation Roadmap Transitioning to an AI-optimized posture is not an overnight task. It requires a phased approach that balances technical upgrades with content strategy and operational integration. Phase 1: The Digital Audit (Month 1-2) Objective: Assess current visibility... Continue Reading

Postedby Tom Morrison
Date posted02/19/2026


MTI MIDWEST MEETING: The Next Four Years Decide the Next Twenty
MTI MIDWEST MEETING: The Next Four Years Decide the Next Twenty

Strategic Choices Heat Treaters Can’t Afford to Drift On There are moments in an industry when incremental thinking is no longer enough. For heat treaters, the next four years will shape the next twenty. Capital cycles are tightening. Skilled labor is harder to attract and retain.... Continue Reading

Postedby Tom Morrison
Date posted02/19/2026


The Questions Heat Treat Leaders Must Ask Before 2030
The Questions Heat Treat Leaders Must Ask Before 2030

The heat treating industry is not entering a normal cycle. Economic forecasts, labor trends and advancements in AI point to 2026 being an inflection point leading up to the 2030s.Labor shortages are accelerating. Economic volatility is compressing decision timelines. AI and automation are... Continue Reading

Postedby Tom Morrison
Date posted02/19/2026


The Leadership Gap Manufacturing Can No Longer Ignore
The Leadership Gap Manufacturing Can No Longer Ignore

Women have earned greater responsibilities, it’s time to put more of them in charge. Manufacturing has spent decades talking about the workforce gap, yet one of its most persistent blind spots remains leadership representation. Women continue to enter the sector with technical ability,... Continue Reading

Postedby Tom Morrison
Date posted02/12/2026


One Page That Protects Your Bottom Line
One Page That Protects Your Bottom Line

In today’s high-precision, high-risk manufacturing environment, one oversight can turn into a catastrophic financial claim. That’s why the Metal Treating Institute’s Statement of Limited Liability is one of the most important protections available to heat treating... Continue Reading

Postedby Tom Morrison
Date posted02/12/2026


Part 2: The Roadmap – Architecture of an AI-Ready Enterprise
Part 2: The Roadmap – Architecture of an AI-Ready Enterprise

2.1 Answer Engine Optimization (AEO): The Strategic Framework Answer Engine Optimization (AEO) is the practice of optimizing content to ensure it becomes the definitive answer that AI platforms deliver to users. Unlike SEO, which optimizes for rankings, AEO optimizes for citations and... Continue Reading

Postedby Tom Morrison
Date posted02/12/2026